See New Art
Leicester City Council
Leicester city council approached us to provide design and direction on a new annual arts festival taking place within Leicester's busy Cultural Quarter in 2012, for the Cultural Olympiad. Working closely with local businesses we developed a cost effective approach using a striking, single colour mailer that doubled up as a poster to be used in venue windows. To give the advertising further impact we worked with internationally renowned designer Anthony Burrill who created a custom typographical design which was used as a promotional poster.
For the back of the mailer we worked with UK based designer Anthony Burrill to create an eye catching design that was used as a signpost across all venues.